Subject Matter
This is a personal project to design a logo and other branding to represent my graphic design services.
Objective
The style should be clean and fairly neutral, but with a subtle futuristic influence to suggest a melding of reliability and innovation.
Typeface
New Science strikes a balance between a neutral aesthetic and a futuristic style.
Color
The juxtaposition of red and blue results in an intense contrast between warm and cool color temperatures. It is both passionate and composed.
#D82219
H: 2°
S: 88%
B: 84%
R: 216
G: 34
B: 25
C: 9%
M: 99%
Y: 100%
K: 1%
#1E1E4C
H: 240°
S: 60%
B: 29%
R: 30
G: 30
B: 76
C: 99%
M: 96%
Y: 39%
K: 38%
#FFFFFF
H: 0°
S: 0%
B: 100%
R: 255
G: 255
B: 255
C: 0%
M: 0%
Y: 0%
K: 0%
